Amit Nayak – Portfolio

GUEST EXPERIENCES - MUTTPACKERS

Star VISIT PURI Star

VISIT PURI

Visit Puri, a cultural initiative by Muttpackers, focused on highlighting the spiritual, culinary, and traditional heart of Puri, one of India’s most revered pilgrimage destinations. The project aimed to offer travelers immersive experiences around the city’s vibrant temple culture, rituals, food traditions, and festivals — particularly celebrating the spirit of the Jagannath Temple and the Ratha Yatra.

 

By blending guided tours, local storytelling, and digital content creation, Visit Puri redefined spiritual tourism as an experiential and inclusive journey — allowing guests to discover not just religious landmarks but the soulful rhythm of life in Puri.

ABOUT

In 2024, I worked as a Guest Experience Specialist for Visit Puri under Muttpackers, curating a series of guided temple tours, Matha visits, and food trails that offered guests a holistic understanding of Puri’s spiritual and cultural essence.

 

I also led experiences during the Ratha Yatra, coordinating guest logistics, temple darshans, and local interactions to ensure seamless experiences amidst the festivities. Additionally, I conceptualized and produced a digital video series – #RathaYatra2025 for Instagram, capturing the grandeur, devotion, and human stories surrounding the festival.

Through my work, I connected traditional rituals with modern storytelling, making Puri’s heritage more accessible and visually engaging for a global audience.

Year

20234

Client

Muttpackers

Services

Guest Experiences, Guided Tours & Digital Storytelling

Project

Visit Puri – Odisha

Description

The Visit Puri Project was a deep dive into the cultural and spiritual core of Odisha. My work involved designing guest experiences, conducting guided heritage and food tours, and producing visual content that celebrated the devotion, architecture, and artistry of Puri.

 

Through the #RathaYatra2025 video series, I captured authentic moments of faith and festivity — amplifying the city’s story across social media while promoting responsible, experience-led tourism.

This project enhanced my ability to blend hospitality, cultural insight, and creative content creation, solidifying my expertise in curating destination narratives rooted in tradition and authenticity.